Overview:
This project is an infographic carousel post for the Lingokids app. The goal was to extend the brand’s existing identity while creating a visually engaging narrative tailored to its audience. The design builds on Lingokids’ playful and educational tone, using cohesive visuals and clear storytelling to connect with parents and young learners.
Process Summary:
I began by reviewing Lingokids’ style guide and analyzing its existing visual system to ensure brand consistency. Through research on the target audience and the brand’s core values, I focused on creating an infographic that highlights how the Lingokids app supports learning and development for preschool and early elementary children. I researched statistics on the app’s effectiveness to include in the design and created all illustrations from scratch, inspired by Lingokids’ existing imagery and playful aesthetic.
Programs Used:
Illustrator, Photoshop
